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Think beyond your website.

Okay, we are stepping BEYOND the website. We're not exactly shelving the website, but looking at ways it can be supportive to your business.  Don't give up on me yet: When we think beyond a website, it's thinking about the connectedness like the internet is; but in other ways. We've previously touched on looking at socials, or adding blogs, but let's look at three ways you can build connection. Brand ConnectionThis is how you apply your brand outside of your online exist...

Don't be goggled, it's just Google.

Google is a bit of an internet powerhouse, but there are a lot of ways to help support your business for free AND connect that to your website. The way people find information is changing with the rise of AI and how search results show AI summaries. PS: Top tip at the end of any search you do, just add “-AI” and it'll remove some of the slop!   Google has options to enhance your presence online: Google SearchOpen a private browser tab, and search for your business - not b...

Your website is on 24/7. You however, need sleep.

While you're sleeping, your website can still do the heavy lifting. Have you checked when enquiries come in, or wondered how they found you?  It could be from a social post last week, while someone doom scrolled at 11pm. Or, someone comparing options on a Sunday morning. You might not even know it.  There are three basic ways to add value to your website: Boosting trafficSEO keywords, image descriptions on photos, Social media posts, blogs, linking back to your website.Improv...

Your website is an asset

It's fair to say it's too expensive. But here's a question worth asking first: Are you actually using what you pay for? A stale website can be compared to having a fancy car parked in the driveway, not doing anything, not going anywhere. It's the same with your website: it can't go far if it's not being used right.Let''s begin with a look at how socials tie in.  It's great, free and quick right? But what happens after you post? Do they read and scroll on, or do you have something ...

Why your website is a GOOD investment

Taking the leap to run a website can be daunting. Like really scary stuff. It seems like a LOT of money... and, what use is having a website when I can use social media? Or the classic: my mate can make a free one, why should I pay for one? (well - unless your mate is a web designer, keep reading!)...

5 tips to promote your new website

You've done the hard yards... you've slogged through all the website building "to-do's" with your designer and now it's time to make that website LIVE!! But now what?It's kinda up to you to get the word of mouth, social media announcements and general "I-have-a-website-come-and-look-at-it" thing going. Yep. Some good old fashioned hard work, because I hate to break it to you - no one is an overnight success just because you clicked the 'Go Live' button!I've got you sorted with some tip...

Multi-award winner from Rocketspark's 2021 Conference

In late April 2021, Rocketspark held their second conference for their Design Partners. A jam-packed two-day event to help inspire, educate and bring together the community of designers that work with Rocketspark's website builder; the event was a huge success.  One of the biggest highlights of the event is the Rocketspark Partner Awards, where deserving designers recognised for their incredible work in different areas. The Awards dinner drew a crowd of over 100 people attending a...

Why should a Gold Rocketspark Design Partner manage my website?

If you own a Rocketspark website - you'll know how amazing it is to easily edit and run your site. But, did you know the importance of having me - a Design Partner - set it up and keep an eye on things for you?   As a Rocketspark Design Partner I ….• take care of your website design, layout & setup• provide extra access to the tech support team (faster than you can!)• am a professional, award-winning & experienced designer• am always here to help with any questions• am...

In the family since the 70's

Back when VW Kombi's were a new thing and your hair was probably bigger than your knee-high ABBA boots! This is the very first advert for Magic Fingers! It was featured in the 'Star Weekender' in Auckland, Saturday, October 6, 1979. Look closely - NZ phone numbers back then only had 6 digits! Super stoked to be the second generation of Magic Fingers Graphics - although now, we're not advertising for staff.My Dad, Brian started Magic Fingers Graphics in the early 70's, and then later had a f...

Domain name, hosting & website design explained

I get it... website stuff is confusing, especially if you've never really experienced it before! In an effort to REALLY make it simple, take a look at the illustration below! Domain Names = eg: www.magicfingers.co.nz Your address on the internet.Hosting = Kind of like a house section, which gives a place to your address. You pay this regularly like power bills or rates.Website Build/ Development = Like laying the foundation, the framing and creation of a house.Website Design/Usability = Mak...

A logo or a brand?

What is a brand or logo? There's a difference between a brand and a logo. Most people think they are the same thing... in a sense, yes they could be considered that. But really, a brand and a logo are quite different. A LOGO This is the design mark that totally sums up and comprises your business in one hit. Text and/or a symbol design make up a logo. Think the Nike swoosh, the Apple logo, or the old fashioned text logo for Whittakers on their chocolate blocks. A BRAND Once you have a logo, the...