The 'Why' behind SafetyNest
Emma and Mark's two children started preschool in Queenstown as babies and turned out to be a little accident prone! After filling out accident forms on a regular basis and seeing how much time and effort was going into the paperwork, they figured there had to be a better way.
So, the duo combined their skillsets in software development, Health & Safety and HR and, alongside other industry experts, developed SafetyNest with the aim of providing benefits to both ECEs and parents.
An information brochure was designed for use at events, trade shows, and information for centres to compliment the website as an offline item. More brand colour was used to help the brochure stand out, especially at trade show events, where there would be lots of other brochures and promo materials.