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A logo or a brand?

There's a difference between a brand and a logo. Most people think they are the same thing... in a sense, yes they could be considered that. But really, a brand and a logo are quite different. A LOGO This is the design mark that totally sums up and comprises your business in one hit. Text and/or a symbol design make up a logo. Think the Nike swoosh, the Apple logo, or the old fashioned text logo for Whittakers on their chocolate blocks. A BRAND Once you have a logo, then you can have a brand. A...

October 31, 2017

The Brand Design Process

So, you're going ahead with a Logo design? All projects require a 50% deposit before starting design work. This confirms your commitment to the project, plus it allows for me to schedule your spot in the queue.Initial logo designs will be sent to you, in a proof PDF for your feedback. You will revise the design(s) and let me know what you think, your preferred option and any changes required. Changes will be made and a revised design proof PDF sent to you for further feedback. You approve or ame...

September 1, 2017 Posts 1-2 of 2 | Page
 

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